Monotonic Regression Based on Bayesian P-Splines A Brezger, WJ Steiner Journal of Business and Economic Statistics 26 (1), 90-104, 2008 | 110 | 2008 |
Monotonic regression based on Bayesian P-splines: an application to estimating price response functions from store-level scanner data A Brezger, WJ Steiner | 110* | 2003 |
Are consumers heterogeneous in their preferences for odd and even prices? Findings from a choice-based conjoint study B Baumgartner, WJ Steiner International Journal of Research in Marketing 24 (4), 312-323, 2007 | 86 | 2007 |
A probabilistic one-step approach to the optimal product line design problem using conjoint and cost data WJ Steiner, H Hruschka Review of Marketing Science Working Paper 441, 2002 | 65 | 2002 |
Genetic algorithms for product design: How well do they really work? W Steiner, H Hruschka International Journal of Market Research 45 (2), 1-13, 2003 | 64 | 2003 |
A Stackelberg-Nash model for new product design WJ Steiner OR spectrum 32 (1), 21-48, 2010 | 41 | 2010 |
Bayesian geoadditive seemingly unrelated regression S Lang, SB Adebayo, L Fahrmeir, WJ Steiner | 38 | 2002 |
Conjoint-Analyse und Marktsegmentierung W Steiner, B Baumgartner Zeitschrift für Betriebswirtschaft, 2004 | 37 | 2004 |
Flexible estimation of price response functions using retail scanner data WJ Steiner, A Brezger, C Belitz Journal of retailing and consumer services 14 (6), 383-393, 2007 | 34 | 2007 |
Semiparametric multinomial logit models for analysing consumer choice behaviour T Kneib, B Baumgartner, WJ Steiner AStA Advances in Statistical Analysis 91 (3), 225-244, 2007 | 33 | 2007 |
Conjointanalyse-basierte Produkt (linien) gestaltung unter Berücksichtigung von Konkurrenzreaktionen Conjoint-based product (line) design considering competitive reactions WJ Steiner, H Hruschka OR Spectrum 22 (1), 71-95, 2000 | 31 | 2000 |
Hierarchisch bayesianische Methoden bei der Conjointanalyse B Baumgartner, WJ Steiner Conjointanalyse, 147-159, 2009 | 30* | 2009 |
Accommodating heterogeneity and nonlinearity in price effects for predicting brand sales and profits S Lang, WJ Steiner, A Weber, P Wechselberger European Journal of Operational Research 246 (1), 232-241, 2015 | 29 | 2015 |
How customer satisfaction with respect to price and quality affects customer retention: an integrated approach considering nonlinear effects WJ Steiner, FU Siems, A Weber, D Guhl Journal of Business Economics 84, 879-912, 2014 | 25 | 2014 |
Optimale Neuproduktplanung: Entscheidungsmodelle und wettbewerbsorientierte Ansätze WJ Steiner Dt. Univ.-Verl., 1999 | 24* | 1999 |
Produktliniengestaltung mit genetischen Algorithmen WJ Steiner, H Hruschka Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung 54, 575-601, 2002 | 22 | 2002 |
Analyzing the capabilities of the HB logit model for choice-based conjoint analysis: a simulation study M Hein, P Kurz, WJ Steiner Journal of Business Economics 90 (1), 1-36, 2020 | 21 | 2020 |
A comparison of semiparametric and heterogeneous store sales models for optimal category pricing A Weber, WJ Steiner, S Lang OR spectrum 39, 403-445, 2017 | 19 | 2017 |
Comparing low sensory enabling (LSE) and high sensory enabling (HSE) virtual product presentation modes in e‐commerce A Kinzinger, W Steiner, M Tatzgern, C Vallaster Information Systems Journal 32 (5), 1034-1063, 2022 | 18 | 2022 |
Smooth Quantile‐Based Modeling Of Brand Sales, Price And Promotional Effects From Retail Scanner Panels H Haupt, K Kagerer, WJ Steiner Journal of Applied Econometrics 29 (6), 1007-1028, 2014 | 16 | 2014 |