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Ingo Gächter
Ingo Gächter
Digital Marketing and Communications, Digital Society, Artificial Intelligence and Data Analytics
Verified email at hslu.ch - Homepage
Title
Cited by
Cited by
Year
Success factors in ICOs: Individual firm characteristics or lucky timing?
I Gächter, M Gächter
Finance Research Letters 40, 101715, 2021
132021
Tough times, extraordinary care: a critical assessment of chatbot-based digital mental healthcare solutions for older persons to fight against pandemics like COVID-19
G Lu, M Kubli, R Moist, X Zhang, N Li, I Gächter, T Wozniak, M Fleck
Proceedings of Sixth International Congress on Information and Communication …, 2022
52022
Digital Analytics–Strategien im digitalen Geschäft umsetzen und mit KPIs überprüfen
D Zumstein, I Gächter
HMD Praxis der Wirtschaftsinformatik 3 (53), 371-388, 2016
52016
Leben in Künstlicher Intelligenz: Kennt Google mich besser als ich mich selbst? Wird der digitale Mensch unsterblich?
I Gächter
Kindle eBooks, 73, 2021
2021
Digital Transformation Leadership
I Gaechter, I Gächter
Digital Transformation in Work and Education, 2019
2019
Digital Leadership is Trust – from Banks to Fintec & Cryptocurrency?
I Gächter
www.ikm-hslu.ch/ikm-blog/2019/07/11/digital-leadership-is-trust-from-banks …, 2019
2019
Digital Analytics–Implementing and Measuring Digital Strategies with KPIs
D Zumstein, I Gächter
HMD Praxis der Wirtschaftsinformatik 53, 371-388, 2016
2016
"Big Data!" Die kreative Zerstörung von Privatsphäre und klassischer Business Modelle?
I Gächter, I Gaechter
Social Media Marketing Konferenz 2016, 2016
2016
Internet of Things denkt mit. Big Data und Artificial Intelligence
I Gaechter, I Gächter
Internet of Things Konferenz 2016, Zurich, 2016
2016
Warum Marketing
I Gaechter, I Gächter
http://www.rotmont.com/warum-marketing/, 2013
2013
Social Media & Analytics - 7 Tipps zum Erfolg
I Gächter, M De Micheli
Onlinemarketing-Praxis für Webshops: Über 300 Praxistipps für mehr Umsätze …, 2013
2013
How leaders in arts and business target human emotions. A sociopolitical and economic analysis of their stories, experiences and feelings designed for future markets
I Gaechter, I Gächter
University of Innsbruck, 174, 2010
2010
European Identity in Cinema and the Response to Hollywood
I Gachter, I Gaechter
University of New Orleans, 2001
2001
What’s your excuse? Cognitive dissonance and justifications for non-sustainable behaviour
S Seyr, I Gächter, S Mohr, D Georgi, G Lu
Proceedings of the European Marketing Academy 52, 114412, 0
Ways for OMICRON Lab to address customer needs via Facebook
FH Vorarlberg, MI Gächter, A Bodenmüller
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