Peter Naudé
Peter Naudé
Professor of Marketing, Manchester Business School
Verified email at
Cited by
Cited by
Assessing relationship quality
P Naudé, F Buttle
Industrial marketing management 29 (4), 351-361, 2000
How collaborative innovation networks affect new product performance: Product innovation capability, process innovation capability, and absorptive capacity
S Najafi-Tavani, Z Najafi-Tavani, P Naudé, P Oghazi, E Zeynaloo
Industrial marketing management 73, 193-205, 2018
The business marketing course: Managing in complex networks
D Ford, T Ritter
Wiley, 2002
Network pictures: Concepts and representations
SC Henneberg, S Mouzas, P Naudé
European Journal of Marketing 40 (3/4), 408-429, 2006
Identifying the determinants of internal marketing orientation
P Naudé, J Desai, J Murphy
European Journal of Marketing 37 (9), 1205-1220, 2003
The impact of market orientation on the development of relational capabilities and performance outcomes: The case of Russian industrial firms
M Smirnova, P Naudé, SC Henneberg, S Mouzas, SP Kouchtch
Industrial Marketing Management 40 (1), 44-53, 2011
Sense-making and management in business networks—Some observations, considerations, and a research agenda
SC Henneberg, P Naudé, S Mouzas
Industrial Marketing Management 39 (3), 355-360, 2010
Trust and reliance in business relationships
S Mouzas, S Henneberg, P Naudé
European Journal of Marketing 41 (9/10), 1016-1032, 2007
The marketing strategies of universities in the United Kingdom
P Naude, J Ivy
International Journal of Educational Management 13 (3), 126-136, 1999
How is information technology affecting business relationships? Results from a UK survey
S Leek, PW Turnbull, P Naude
Industrial marketing management 32 (2), 119-126, 2003
Developing network insight
S Mouzas, S Henneberg, P Naudé
Industrial marketing management 37 (2), 167-180, 2008
Inter-personal and inter-organizational trust in business relationships: An attitude–behavior–outcome model
B Ashnai, SC Henneberg, P Naudé, A Francescucci
Industrial marketing management 52, 128-139, 2016
The impact of network configurations on value constellations in business markets—The case of an innovation network
D Corsaro, C Ramos, SC Henneberg, P Naudé
Industrial Marketing Management 41 (1), 54-67, 2012
The influence of network effects on SME performance
P Naudé, G Zaefarian, ZN Tavani, S Neghabi, R Zaefarian
Industrial Marketing Management 43 (4), 630-641, 2014
What sort of community is the European Conference on Information Systems? A social network analysis 1993–2005
R Vidgen, S Henneberg, P Naudé
European Journal of Information Systems 16 (1), 5-19, 2007
Supplier relationship management capability: a qualification and extension
S Forkmann, SC Henneberg, P Naudé, M Mitrega
Industrial Marketing Management 57, 185-200, 2016
Unpicking the meaning of value in key account management
C Pardo, SC Henneberg, S Mouzas, P Naudč
European Journal of Marketing 40 (11/12), 1360-1374, 2006
Relationship quality in business to business relationships—Reviewing the current literatures and proposing a new measurement model
Z Jiang, E Shiu, S Henneberg, P Naude
Psychology & Marketing 33 (4), 297-313, 2016
Understanding configurations of relational attractiveness of the customer firm using fuzzy set QCA
Z Tóth, C Thiesbrummel, SC Henneberg, P Naudé
Journal of Business Research 68 (3), 723-734, 2015
Using actors' perceptions of network roles and positions to understand network dynamics
MH Abrahamsen, SC Henneberg, P Naudé
Industrial Marketing Management 41 (2), 259-269, 2012
The system can't perform the operation now. Try again later.
Articles 1–20