Ryan White
Ryan White
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Firm-specific assets, multinationality, and financial performance: A meta-analytic review and theoretical integration
AH Kirca, GTM Hult, K Roth, ST Cavusgil, MZ Perryy, MB Akdeniz, ...
Academy of management journal 54 (1), 47-72, 2011
Reciprocity in relationship marketing: A cross-cultural examination of the effects of equivalence and immediacy on relationship quality and satisfaction with performance
JJ Hoppner, DA Griffith, RC White
Journal of International Marketing 23 (4), 64-83, 2015
The effects of service on multichannel retailers' brand equity
RC White, S Joseph-Mathews, CM Voorhees
Journal of Services Marketing, 2013
Fool’s gold? Assessing the impact of the value of airline loyalty programs on brand equity perceptions and share of wallet
CM Voorhees, RC White, M McCall, P Randhawa
Cornell Hospitality Quarterly 56 (2), 202-212, 2015
Rebranding the" Historic Island City".
R White, C Porter, A Lamberson
Journal of Case Studies 39 (1), 2021
The Importance of Being Earnest: The Authenticity of Reciprocity in Marketing Exchange Relationships
JJ Hoppner, RC White
Marketing Challenges in a Turbulent Business Environment, 385-385, 2016
None of the Glory: The Implications of Customer Attributions of Credit in Successful Co-Productive Service Experiences
RC White, CM Voorhees, BL Bourdeau, JJ Hoppner
Looking Forward, Looking Back: Drawing on the Past to Shape the Future of …, 2016
A few feet to failure: Two essays on enhancing the service experience through customer contact employee performance
RC White
Michigan State University. Marketing, 2011
The Social Influence of the Manager on Customer Contact Employee Behavior: A Structured Abstract
RC White, RJ Calantone, CM Voorhees
Thriving in a New World Economy, 267-269, 2016
Session 4.4. Co; Creation and Service Strategies
K Ranjan, G Shainesh, R White, C Voorhees, B Bourdeau, C Blankson, ...
Looking Forward, Looking Back: Drawing on the Past to Shape the Future of …, 2015
Cornell Hospitality Quarterly 見かけ倒しか? ブランドエクイティ知覚と顧客内シェア (ワレットシェア) へ航空会社のロイヤルティプログラムの価値が及ぼす影響 (前号つづき)
CM Voorhees, RC White, M McCall
月刊ホテル旅館 52 (9), 124-117, 2015
Does Satisfaction Lead to Loyalty? An Attributional Theory Approach
RC White, CM Voorhees
Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference …, 2015
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