The value of using short-format podcasts to enhance learning and teaching C Sutton-Brady, KM Scott, L Taylor, G Carabetta, S Clark Alt-j 17 (3), 219-232, 2009 | 160 | 2009 |
Adoption strategies of social media in B2B firms: a multiple case study approach M Lashgari, C Sutton-Brady, KS Sřilen, P Ulfvengren Journal of Business & Industrial Marketing 33 (5), 730-743, 2018 | 125 | 2018 |
As time goes by: Examining the paradox of stability and change in business networks C Sutton-Brady Journal of Business Research 61 (9), 968-973, 2008 | 48 | 2008 |
A model of supplier–retailer power asymmetry in the Australian retail industry C Sutton-Brady, P Kamvounias, T Taylor Industrial marketing management 51, 122-130, 2015 | 46 | 2015 |
Towards developing a construct of relationship atmosphere C Sutton-Brady 16th Annual IMP Conference, Bath, 2000 | 39 | 2000 |
Relationships and networks as examined in Industrial Marketing Management P Naudé, C Sutton-Brady Industrial Marketing Management 79, 27-35, 2019 | 38 | 2019 |
Private label brands: a relationship perspective C Sutton-Brady, T Taylor, P Kamvounias Journal of Business & Industrial Marketing 32 (8), 1051-1061, 2017 | 34 | 2017 |
Relationship atmosphere-the final chapter C Sutton-Brady 17th Annual IMP Conference, Oslo, 2001 | 31 | 2001 |
A relational lifecycle model of the emergence of network capability in new ventures H McGrath, T O’Toole, L Marino, C Sutton-Brady International Small Business Journal 36 (5), 521-545, 2018 | 30 | 2018 |
Perceived cultural spaces and cultural in‐betweens: Consumption among Korean Australians C Sutton‐Brady, T Davis, M Jung Journal of Consumer Behaviour 9 (5), 349-363, 2010 | 27 | 2010 |
Short podcasts: The impact on learning and teaching S Clark, C Sutton-Brady, KM Scott, L Taylor Proceedings of mLearn Conference, 285-289, 2007 | 24 | 2007 |
From selection to termination: An investigation of advertising agency/client relationships U Yuksel, C Sutton-Brady Journal of Business & Economics Research (JBER) 5 (1), 2007 | 22* | 2007 |
International business theatre (IBT): an alternative evaluation method for enhancing student learning in international marketing G Pearce, C Sutton-Brady Assessment & Evaluation in Higher Education 28 (1), 3-15, 2003 | 22 | 2003 |
Poster sessions in marketing education: An empirical examination N Stegemann, C Sutton-Brady Journal of Marketing Education 31 (3), 219-229, 2009 | 16 | 2009 |
Zooming through a pandemic: A COVID-19 approach to teaching C Sutton-Brady Marketing Education Review 31 (3), 256-261, 2021 | 10 | 2021 |
Fukuyama's End Of History Thesis: Are Western Marketing Theories The End Point Of Marketing Theory Evolution? C Sutton-Brady, R Voola, U Yuksel Journal of Business & Economics Research (JBER) 8 (7), 2010 | 8 | 2010 |
Assessing methods to improve class participation C Sutton-Brady, N Stegemann Proceedings of the 2010 European Applied Business Research (EABR) and …, 2010 | 8 | 2010 |
Innovation in assessment: Injecting reality into business education C Sutton-Brady Journal of College Teaching & Learning (TLC) 3 (10), 2006 | 8 | 2006 |
We all live in a yellow submarine C Sutton-Brady, R Cameron 18th IMP Conference, 2002 | 8 | 2002 |
International Marketing MR Czinkota, IA Ronkainen, C Sutton-Brady, T Beal, N Stegemann Cengage Learning, 2014 | 6 | 2014 |