| Administración de Servicios: Estrategias de Marketing, Operaciones y Recursos Humanos CH Lovelock, J Reynoso, G D'Andrea, LM Huete Pearson Education, 2004 | 605* | 2004 |
| Towards the measurement of internal service quality J Reynoso, B Moores International Journal of Service Industry Management 6 (3), 64-83, 1995 | 385 | 1995 |
| Systems, networks, and ecosystems in service research S Barile, R Lusch, J Reynoso, M Saviano, J Spohrer Journal of Service Management 27 (4), 652-674, 2016 | 326 | 2016 |
| Shaping, organizing, and rethinking service innovation: a multidimensional framework L Rubalcaba, S Michel, J Sundbo, SW Brown, J Reynoso Journal of Service Management 23 (5), 696-715, 2012 | 314 | 2012 |
| Service‐driven manufacturing: Provision, evolution and financial impact of services in industrial firms H Gebauer, GJ Ren, A Valtakoski, J Reynoso Journal of Service Management 23 (1), 120-136, 2012 | 252 | 2012 |
| A systems perspective on markets–Toward a research agenda SL Vargo, K Koskela-Huotari, S Baron, B Edvardsson, J Reynoso, ... Journal of business research 79, 260-268, 2017 | 237 | 2017 |
| Administración de servicios: Estrategias para la creación de valor en el nuevo paradigma de los negocios CH Lovelock, J Reynoso, L Huete, J Wirtz Pearson Educación de México, 2018 | 149 | 2018 |
| Billions of impoverished people deserve to be better served: A call to action for the service research community RPP Fisk, L Anderson, DE Bowen, T Gruber, A Ostrom, L Patrício, ... Journal of Service Management 27 (1), 43-55, 2016 | 143 | 2016 |
| Values-based service for sustainable business: Lessons from IKEA B Edvardsson, B Enquist Routledge, 2008 | 142 | 2008 |
| An agenda for service research at the base of the pyramid H Gebauer, J Reynoso Journal of Service Management 24 (5), 482-502, 2013 | 123 | 2013 |
| Toward a service ecosystem perspective at the base of the pyramid S Ben Letaifa, J Reynoso Journal of Service Management 26 (5), 684-705, 2015 | 101 | 2015 |
| Internal relationships JF Reynoso, B Moores Relationship marketing: Theory and practice 55, 73, 1996 | 93 | 1996 |
| Learning from socially driven service innovation in emerging economies J Reynoso, J Kandampully, X Fan, H Paulose Journal of Service Management 26 (1), 156-176, 2015 | 90 | 2015 |
| Does one size fit all? New service development across different types of services E Jaakkola, T Meiren, L Witell, B Edvardsson, A Schäfer, J Reynoso, ... Journal of Service Management 28 (2), 329-347, 2017 | 74 | 2017 |
| A scaling up framework for innovative service ecosystems: lessons from Eataly and KidZania L Di Pietro, B Edvardsson, J Reynoso, MF Renzi, M Toni, ... Journal of Service Management 29 (1), 146-175, 2018 | 71 | 2018 |
| Determinants of services co-creation with business customers E Jouny-Rivier, J Reynoso, B Edvardsson Journal of Services Marketing 31 (2), 85-103, 2017 | 65 | 2017 |
| Administración de servicios: estrategias de marketing, operaciones y recursos humanos G D'Andrea, L Huete, C Lovelock, J Reynoso Latinoamérica: Editorial Prentice Hall, 2004 | 56 | 2004 |
| Breaking new ground: base-of-pyramid service research J Reynoso, A Valdés, K Cabrera The Service Industries Journal 35 (13), 695-709, 2015 | 48 | 2015 |
| Factor structure and psychometric properties of a Spanish version of LibQUAL+™ M Morales, R Ladhari, J Reynoso, R Toro, C Sepulveda Performance Measurement and Metrics 12 (1), 23-37, 2011 | 35 | 2011 |
| Alignment of resources, actors and contexts for value creation: Bringing knowledge management into service-dominant logic FJ Carrillo, B Edvardsson, J Reynoso, E Maravillo International Journal of Quality and Service Sciences 11 (3), 424-438, 2019 | 34 | 2019 |
