Embracing the social in social media: An analysis of the social media marketing strategies of the Los Angeles Kings CG Armstrong, EB Delia, MD Giardina Communication & Sport 4 (2), 145-165, 2016 | 123 | 2016 |
#Sponsoring the #FrenchOpen: An examination of social media buzz and sentiment EB Delia, CG Armstrong Journal of Sport Management 29, 184-199, 2015 | 92 | 2015 |
An inductive investigation of participants’ attachment to charity sports events: The case of team water charity KS Bunds, S Brandon-Lai, C Armstrong European Sport Management Quarterly 16 (3), 364-383, 2016 | 42 | 2016 |
Athlete activism and corporate social responsibility: Critical lessons from sport industry professionals CG Armstrong, TM Butryn, VL Andrews, MA Masucci Sport Management Education Journal 12 (2), 110-113, 2018 | 19 | 2018 |
Organisational impression congruence: A conceptual model of multi-level impression management operation in sports service organisations SA Brandon-Lai, CG Armstrong, GR Ferris Sport Management Review 19 (5), 492-505, 2016 | 13 | 2016 |
Sport management internship quality and the development of political skill: a conceptual model SA Brandon-Lai, CG Armstrong, KS Bunds Journal of Applied Sport Management 8 (3), 18, 2016 | 12 | 2016 |
Understanding the Lack of Team Identification Research in Women's Sport. EB Delia, M Katz, CG Armstrong Sport Marketing Quarterly 30 (1), 2021 | 11 | 2021 |
Embracing the social in social media: An analysis of the social media marketing strategies of the Los Angeles Kings. Communication & Sport, 4 (2), 145–165 CG Armstrong, EB Delia, MD Giardina | 10 | 2016 |
No name, no logo, no problem?: Examining early fan connections to NHL Seattle M Davies, C Armstrong, M Blaszka Sport Management Review 25 (3), 406-427, 2022 | 9 | 2022 |
Sponsorship goes social: Analyzing Twitter users’ discussion of French Open sponsors E Delia, C Armstrong Digital qualitative research in sport and physical activity, 141-154, 2017 | 3 | 2017 |
Educated activism: A focus group study of high school athletes' perceptions of athlete activism CG Armstrong, T Butryn Athlete Activism, 20-31, 2021 | 2 | 2021 |
Communication & Sport CG Armstrong, EB Delia, MD Giardina | 2 | 2014 |
Identity in Escrow: A Case Study of a Professional Golf Management University Program CG Armstrong International Journal of Golf Science, 2023 | 1 | 2023 |
The influence of sport specific social organizations on the development of identity: A case study of a professional golf management program CG Armstrong The Florida State University, 2015 | 1 | 2015 |
Release the Kraken: An Analysis of the NHL's Seattle Kraken and Its Digital Brand Launch M Davies, C Armstrong, M Blaszka Digital Marketing in Sports, 156-170, 2023 | | 2023 |
Branding Across Borders: A Comparative Analysis Of Brand Communication By League-Affiliated Domestic And International Instagram Accounts M Davies, L Griebel, C Armstrong | | 2023 |
The Kraken Awakens: Exploring the Digital Launch of a New Sport Team Brand During a Global Pandemic CG Armstrong, M Davies, M Blaszka, A Pegoraro International Journal of Sport Communication 16 (4), 471-481, 2023 | | 2023 |
Exploring the managerial perspective on developing a new sport team brand M Davies, M Blaszka, C Armstrong Journal of Applied Sport Management 15 (3), 4, 2023 | | 2023 |
Sport Management Review KA Rich, L Misener | | 2016 |
Sport Management Review SA Brandon-Lai, CG Armstrong, GR Ferris | | 2016 |