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Co-authors
Rex DuProfessor of Marketing, University of Texas at AustinVerified email at mccombs.utexas.edu- Michael AhearneC.T. Bauer Professor of Marketing, University of HoustonVerified email at uh.edu
- Son K. LamProfessor, Emily H. and Charles M. Tanner, Jr., Chair in Sales Management, University of GeorgiaVerified email at uga.edu
- Niels SchillewaertAdjunct Professor of Marketing, Vlerick Business SchoolVerified email at wearehuman8.com
- Abba KriegerProfessor of Statistics, The Wharton School of the University of PennsylvaniaVerified email at wharton.upenn.edu
- Dr. Charlotte RenProfessor, University of PennsylvaniaVerified email at upenn.edu
- Teck-Hua HoDistinguished University Professor, Nanyang Technological UniversityVerified email at ntu.edu.sg
- Eric BradlowThe Wharton School of the University of PennsylvaniaVerified email at wharton.upenn.edu
- Xinxin LiTreibick Family Chair Professor, University of ConnecticutVerified email at uconn.edu
- Haitao (Tony) CuiEcolab-Pierson M. Grieve Chair in International Marketing, Professor of Marketing, U. of MinnesotaVerified email at umn.edu
- Babak Hayati, PhDAsian Institute of ManagementVerified email at aim.edu
- Ed BlairUniversity of HoustonVerified email at uh.edu
- Kitty WangUniversity of HoustonVerified email at bauer.uh.edu
- Yun Kyung OhDongduk Women's UnviersityVerified email at dongduk.ac.kr
- William T. RobinsonAssociate Professor of Management, Purdue UniversityVerified email at purdue.edu
- Stowe ShoemakerUniversity of Nevada, Las VegasVerified email at unlv.edu
