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Andreas Bayerl
Andreas Bayerl
Assistant Professor Marketing, Erasmus School of Economics, Erasmus University
Verified email at ese.eur.nl - Homepage
Title
Cited by
Cited by
Year
Revenue generation through influencer marketing
M Beichert, A Bayerl, J Goldenberg, A Lanz
Journal of Marketing, 00222429231217471, 2023
42023
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