| One size doesn’t fit all: a uses and gratifications analysis of social media platforms MJ Pelletier, A Krallman, FG Adams, T Hancock Journal of Research in Interactive Marketing 14 (2), 269-284, 2020 | 177 | 2020 |
| Exploring relationship development with social chatbots: A mixed-method study of replika I Pentina, T Hancock, T Xie Computers in Human Behavior 140, 107600, 2023 | 89 | 2023 |
| Engaging the Avatar: The effects of authenticity signals during chat-based service recoveries CLE Jones, T Hancock, B Kazandjian, CM Voorhees Journal of Business Research 144, 703-716, 2022 | 42 | 2022 |
| Signaling green: Investigating signals of expertise and prosocial orientation to enhance consumer trust SF Waites, JL Stevens, T Hancock Journal of Consumer Behaviour 19 (6), 632-644, 2020 | 28 | 2020 |
| Positioning through B2B carrier signals: Understanding how service quality is communicated via websites Z Williams, JE Lueg, T Hancock, SP Goffnett Industrial Marketing Management 81, 54-64, 2019 | 28 | 2019 |
| Salesperson’s perceived personal identification with supervisor and the relationship with turnover intention and performance: a mediated motivation model ML Mallin, TD Hancock, EB Pullins, BS Gammoh Journal of Personal selling & sales ManageMent 42 (3), 243-264, 2022 | 20 | 2022 |
| Exploring jealousy and envy in communal relationship revenge-seeking T Hancock, FG Adams, M Breazeale, JE Lueg Journal of Consumer Marketing 37 (6), 687-699, 2020 | 18 | 2020 |
| Consumer–machine relationships in the age of artificial intelligence: Systematic literature review and research directions I Pentina, T Xie, T Hancock, A Bailey Psychology & Marketing, 2023 | 15 | 2023 |
| Friend, mentor, lover: does chatbot engagement lead to psychological dependence? T Xie, I Pentina, T Hancock Journal of service Management 34 (4), 806-828, 2023 | 13 | 2023 |
| Ideally human-ish: How anthropomorphized do you have to be in shopper-facing retail technology? C Barney, T Hancock, CLE Jones, B Kazandjian, JE Collier Journal of Retailing 98 (4), 685-705, 2022 | 7 | 2022 |
| Understanding how salesperson envy and emotional exhaustion lead to negative consequences: The role of motivation T Hancock, EB Pullins, CM Johnson, ML Mallin Journal of Business-to-Business Marketing 29 (3-4), 369-386, 2022 | 7 | 2022 |
| Fueling and cooling firestorms: How online community members enable and disable online negative e-WOM T Hancock, M Breazeale, FG Adams, H Hardman Journal of Product & Brand Management 32 (2), 286-304, 2023 | 4 | 2023 |
| Trauma's effects on shopper choice confusion: The role of psychological hardiness and retailer strategies as mitigating factors SF Waites, JL Stevens, T Hancock Journal of Retailing and Consumer Services 72, 103277, 2023 | 2 | 2023 |
| How do Machiavellianism, narcissism and psychopathy tendencies influence consumer avoidance and revenge-seeking following a service failure? T Hancock, SF Waites, CM Johnson, JL Stevens Journal of Consumer Marketing 40 (6), 721-733, 2023 | 2 | 2023 |
| Integrating technology within the sales-service ecosystem: the emergent sales techno-ecosystem C Bauer, JM Galvan, T Hancock, GK Hunter, CA Nelson, J Riley, ... European Journal of Marketing, 2023 | 1 | 2023 |
| There’s never enough: A taxonomy of online retail scarcity cues T Hancock, JL Stevens, SF Waites | 1 | 2018 |
| I want what they have: the impact of salesperson envy on customer relationships amid organizational disruption T Hancock, ML Mallin, EB Pullins, CM Johnson Journal of Business & Industrial Marketing, 2023 | | 2023 |
| Beware the predatory shopper: exploring social vigilantism and proactivity in the exploitation of online pricing mistakes T Hancock, FG Adams, M Breazeale, JE Lueg, KJ Shanahan Journal of Consumer Marketing 39 (7), 744-755, 2022 | | 2022 |
| Tell Me About It: Narrativity Perceptions in Product Packaging Influence Consumer Word of Mouth: An Abstract H Hardman, C Barney, B Kazandjian, J Wen, T Hancock Academy of Marketing Science Annual Conference, 337-338, 2020 | | 2020 |
| Three essays on malicious consumer deviance: The creation, dissemination, and elimination of misleading information T Hancock Marketing, Quantitative Analysis, and Business Law, 2020 | | 2020 |
Frank AdamsProfessor of Supply Chain & Marketing, Mississippi State UniversityVerified email at business.msstate.edu
