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Pedro Longart PhD MBA BA(Hons) FIH SFHEA CPDM(DMI)
Pedro Longart PhD MBA BA(Hons) FIH SFHEA CPDM(DMI)
Falmouth University
Verified email at falmouth.ac.uk - Homepage
Title
Cited by
Cited by
Year
What drives word‐of‐mouth in restaurants?
P Longart
International Journal of Contemporary Hospitality Management 22 (1), 121-128, 2010
1452010
Electronic word-of-mouth: Successful communication strategies for restaurants
G Fox, P Longart
Tourism and hospitality management 22 (2), 211-223, 2016
622016
An investigation into restaurant attributes: A basis for a typology
P Longart, E Wickens, A Bakir
International Journal of Hospitality & Tourism Administration 19 (1), 95-123, 2018
482018
A stakeholder analysis of a service learning project for tourism development in An Ecuadorian Rural Community
P Longart, E Wickens, W Ocaña, V Llugsha
Journal of Hospitality, Leisure, Sport & Tourism Education 20, 87-100, 2017
412017
CONSUMER DECISION PROCESS IN RESTAURANT SELECTION: AN APPLICATION OF THE STYLIZED EKB MODEL.
P Longart, E Wickens, A Bakir
Market/Trziste 28 (2), 2016
252016
Understanding hotel maintenance management
P Longart
Journal of Quality Assurance in Hospitality & Tourism 21 (3), 267-296, 2020
182020
Consumer decision making in restaurant selection
P Longart
Buckinghamshire New University, 2015
152015
Branding Al Ain as a tourist destination
P Longart, K Iankova
Transnational Marketing Journal 10 (1), 5-25, 2022
72022
El turismo mundial y los efectos del COVID-19¿ Qué nos espera?
P Longart, GV Llugsha
Turismo y desarrollo desde un enfoque territorial y el COVID-19, 155-192, 2021
52021
Marketing after COVID-19: Crisis adaptation, innovation and sustainable technological advances
K Iankova, P Longart
Transnational Marketing Journal 10 (1), 2022
32022
Pursuing the Agenda 2030? A critical discourse analysis of decent work and economic growth in Ecuador's tourism policy
EA Gordillo, P Longart
International Journal of Tourism Policy 13 (4), 331-347, 2023
12023
Determining Attributes for Discrete Choice Experiments in Consumer Research
P Longart
Transnational Marketing Journal (TMJ) 10 (2), 425-441, 2022
2022
Hospitality Analytics: Use of Discrete Choice Analysis for Decision Support
P Longart
Data Analytics in Marketing, Entrepreneurship, and Innovation, 53-82, 2021
2021
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Articles 1–13