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Keith Dinnie
Keith Dinnie
Head of Management and Marketing, University of Dundee School of Business
Verified email at dundee.ac.uk - Homepage
Title
Cited by
Cited by
Year
Nation branding: Concepts, issues, practice
K Dinnie
Routledge, 2015
13022015
City branding: Theory and cases
K Dinnie
Springer, 2010
8592010
Place branding: Overview of an emerging literature
K Dinnie
Place branding 1 (1), 106-110, 2004
3862004
How do corporate reputation and customer satisfaction impact customer defection? A study of private energy customers in Germany
G Walsh, K Dinnie, KP Wiedmann
Journal of Services Marketing, 2006
3532006
Country-of-origin 1965-2004: A literature review
K Dinnie
Journal of Customer Behaviour 3 (2), 165-213, 2004
3332004
Corporate identity and corporate communications: the antidote to merger madness
JMT Balmer, K Dinnie
Corporate Communications: An International Journal, 1999
2231999
E-branding strategies of internet companies: some preliminary insights from the UK
KIN Ibeh, Y Luo, K Dinnie
Journal of Brand Management 12 (5), 355-373, 2005
1602005
Nation branding and integrated marketing communications: an ASEAN perspective
K Dinnie, TC Melewar, KU Seidenfuss, G Musa
International marketing review, 2010
1512010
The five phases of SME brand-building
E Centeno, S Hart, K Dinnie
Journal of Brand Management 20 (6), 445-457, 2013
1252013
Citizen brand ambassadors: Motivations and perceived effects
J Rehmet, K Dinnie
Journal of Destination Marketing & Management 2 (1), 31-38, 2013
1122013
The effects of country of origin on UK consumers' perceptions of imported wines
C Felzensztein, K Dinnie
Journal of Food Products Marketing 11 (4), 109-117, 2006
742006
Repositioning the Korea brand to a global audience: challenges, pitfalls, and current strategy
K Dinnie
Academic Paper Series, 4th 9, 2009
642009
The dimensions of nation brand personality: a study of nine countries
YK Kim, SW Shim, K Dinnie
Corporate Reputation Review 16 (1), 34-47, 2013
502013
Impications of National Identity for Marketing Strategy
K Dinnie
The Marketing Review 2 (3), 285-300, 2001
422001
Transnational health care: from a global terminology towards transnational health region development
T Mainil, F Van Loon, K Dinnie, D Botterill, V Platenkamp, H Meulemans
Health Policy 108 (1), 37-44, 2012
392012
Regional and country ethnocentrism: broadening ASEAN origin perspectives
KU Seidenfuss, Y Kathawala, K Dinnie
Asia Pacific Journal of Marketing and Logistics, 2013
372013
Merger madness: the final coup de grace
JMT Balmer, K Dinnie
Journal of General Management 24 (4), 53-70, 1999
341999
Branding Cyprus–a stakeholder identification perspective
K Dinnie, M Fola
7th International Conference on Marketing, Athens Institute for Education …, 2009
332009
Enhancing China's image in Japan: Developing the nation brand through public diplomacy
K Dinnie, A Lio
Place Branding and Public Diplomacy 6 (3), 198-206, 2010
302010
More than tourism: The challenges of nation branding in Asia
K Dinnie
Global Asia 7 (3), 13-17, 2012
202012
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