| The determinants of salesperson performance: A meta-analysis GA Churchill Jr, NM Ford, SW Hartley, OC Walker Jr Journal of marketing research 22 (2), 103-118, 1985 | 2173 | 1985 |
| Marketing RA Kerin, SW Hartley, EN Berkowitz, W Rudelius AMGH Editora, 2009 | 1933 | 2009 |
| A path-analytic study of a model of salesperson performance AJ Dubinsky, SW Hartley Journal of the Academy of Marketing Science 14, 36-46, 1986 | 325 | 1986 |
| Marketing K Przybyłowski, SW Hartley, RA Kerin, W Rudelius ABC, 1998 | 222 | 1998 |
| Selecting successful salespeople: A meta-analysis of biographical and psychological selection criteria NM Ford, OC Walker Jr, GA Churchill Jr, SW Hartley Review of marketing 10, 90-131, 1987 | 137 | 1987 |
| Sales force activities and marketing strategies in industrial firms: Relationships and implications J Cross, SW Hartley, W Rudelius, MJ Vassey Journal of Personal Selling & Sales Management 21 (3), 199-206, 2001 | 101 | 2001 |
| Antecedents of retail salesperson performance: A path-analytic perspective AJ Dubinsky, SW Hartley Journal of Business Research 14 (3), 253-268, 1986 | 82 | 1986 |
| Improving integrated marketing communications practices: A comparison of objectives and results CH Patti, SW Hartley, MM van Dessel, DW Baack Journal of marketing communications 23 (4), 351-370, 2017 | 65 | 2017 |
| The determinants of salesperson performance: A meta-analysis G Churchil, N Ford, S Hartley, O Walker Journal of Marketing Research 12, 130-118, 1985 | 61 | 1985 |
| How buyers view industrial salespeople HM Hayes, SW Hartley Industrial Marketing Management 18 (2), 73-80, 1989 | 51 | 1989 |
| MARKETING (Undécima ed.) R Kerin, S Hartley, W Rudelius México: McGRAW-HILL/INTERAMERICANA, 2013 | 47 | 2013 |
| Marketing SW Hartley, W Rudelius, RA Kerin McGraw-Hill Irwin, 2003 | 43 | 2003 |
| How sales promotion can work for and against you SW Hartley, J Cross Journal of consumer marketing 5 (3), 35-42, 1988 | 40 | 1988 |
| An approach for assessing individual versus group effects in performance evaluations FJ Yammarino, AJ Dubinsky, SW Hartley Journal of Occupational Psychology 60 (2), 157-167, 1987 | 35 | 1987 |
| Business-to-business advertising: a marketing management approach CH Patti, SW Hartley, SL Kennedy (No Title), 1991 | 30 | 1991 |
| Reimagining customer service through journey mapping and measurement CH Patti, MM van Dessel, SW Hartley European Journal of Marketing 54 (10), 2387-2417, 2020 | 29 | 2020 |
| Marketing. México DF R Kerin, S Hartley, W Rudelius Mexico: McGraw-Hill/Interamericana Editores, 2014 | 26 | 2014 |
| How advertising message strategies are set DR Glover, SW Hartley, CH Patti Industrial Marketing Management 18 (1), 19-26, 1989 | 25 | 1989 |
| Evaluating business-to-business advertising: A comparison of objectives and results SW Hartley, CH Patti Journal of Advertising Research 28 (2), 21-27, 1988 | 25 | 1988 |
| Boundary spanners and self-monitoring: An extended view AJ Dubinsky, SW Hartley, FJ Yammarino Psychological reports 57 (1), 287-294, 1985 | 25 | 1985 |
Francis J. YammarinoSUNY Distinguished Professor of Management, Binghamton UniversityVerified email at binghamton.edu
