| Motivations of application developers: Innovation, business model choice, release policy, and success S Koch, G Guceri-Ucar Journal of Organizational Computing and Electronic Commerce 27 (3), 218-238, 2017 | 13 | 2017 |
| Exploring business incubation practices and relationships to drivers of start-up success in Turkey G Guceri-Ucar, S Koch International Journal of Entrepreneurship and Innovation Management 20 (1-2 …, 2016 | 10 | 2016 |
| Business Incubation Practices and Software Start-up Success in Turkey G Guceri-Ucar, S Koch Software Business. From Physical Products to Software Services and Solutions …, 2013 | 7 | 2013 |
| Cooperative advertising in video game software marketing: A game theoretic analysis of game software publisher–platform manufacturer dynamics G Guceri-Ucar, S Koch Software Business: Third International Conference, ICSOB 2012, Cambridge, MA …, 2012 | 5 | 2012 |
| Adding Value to Service Brands Through Innovation: The Relationship between Innovation Attributes and Service Brand Equity Dimensions G Guceri-Ucar Available at SSRN 2553087, 2014 | 1 | 2014 |
| Enhancing Mobile Advertising Effectiveness in Turkey Through Peer Influence G Guceri-Ucar Journal of Electronic Commerce in Organizations 11 (4), 1-18, 2013 | 1 | 2013 |
| Motivations of Application Developers: Innovation, Business Model Choice, Release Policy and Success G Guceri-Ucar Business Model Choice, Release Policy and Success (January 21, 2015), 2015 | | 2015 |
| Adding Value to Service Brands through Innovation: A Framework for Emerging Economies G Guceri-Ucar, S Koch Innovations in Services Marketing and Management: Strategies for Emerging …, 2014 | | 2014 |
| Cooperative Advertising with a Strong Retailer and a Weak Manufacturer: A Closer Look at the Consumer Electronics Industry S Koch, G Guceri-Ucar International Journal of Technology Marketing, 2014 | | 2014 |
| Book Review: Open-Source Technologies for Maximizing the Creation, Deployment, and Use of Digital Resources and Information, by Shalin Hai-Jew G Guceri-Ucar International Journal of Open Source Software and Processes 4 (1), 60-63, 2013 | | 2013 |
| Exploring Business Incubation and Drivers of Software Start-Up Success in Turkey G Guceri-Ucar Available at SSRN 2202227, 2013 | | 2013 |
| Consumers’ Intention to Participate in M-Marketing Campaigns: Effects of Involvement and Peer Influence G Guceri-Ucar Marconference 2012 - International Conference in Marketing, 171-173, 2012 | | 2012 |
