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Iveta Simberova
Iveta Simberova
professor of international business and commerce, Brno University of Technology
Bestätigte E-Mail-Adresse bei fbm.vutbr.cz
Titel
Zitiert von
Zitiert von
Jahr
Determination of environmental, social and corporate governance indicators: framework in the measurement of sustainable performance
A Kocmanová, I Šimberová
Journal of Business Economics and Management 15 (5), 1017-1033, 2014
872014
Marketing effectiveness: Metrics for effective strategic marketing
F Milichovský, I Šimberová
Engineering economics 26 (2), 211-219, 2015
632015
Sustainability: environmental, social and corporate governance performance in Czech SMEs
A Kocmanová, M Dočekalová, P Němeček, I Šimberová
The 15th World Multi-Conference on Systemics, Cybernetics and Informatics, 94-99, 2011
582011
Regionų konkurencingumo vertinimo teoriniai aspektai
Ž Simanavičienė, J Bruneckienė, I Šimberova
Ekonomika 77, 68-81, 2007
572007
INTERNAL MARKETING AS A PART OF MARKETING CULTURE SUPPORTING VALUE FOR EXTERNAL CUSTOMER.
I Šimberová
Economics & Management, 2007
382007
New business models based on multiple value creation for the customer: A case study in the chemical industry
I Šimberová, P Kita
Sustainability 12 (9), 3932, 2020
252020
Threats and opportunities in digital transformation in smes from the perspective of sustainability: A case study in the Czech Republic
I Šimberová, A Korauš, D Schüller, L Širáňová, J Straková, J Váchal
Sustainability 14 (6), 3628, 2022
242022
Měření podnikové výkonnosti
A Kocmanová, J Hřebíček, M Dočekalová, M Hodinka, J Hornungová, ...
Brno: Littera, 2013
242013
An overview of business models in the Czech chemical industry: A sustainable multiple value creation perspective
P Kita, I Šimberová
Entrepreneurship and Sustainability Issues 6 (2), 662, 2018
212018
Řízení vztahů se stakeholdry na průmyslových trzích v kontextu současných marketingových koncepcí
I ŠIMBEROVÁ
Vědecké spisy vysokého učení technického v Brně 1, 2008
212008
MODELLING OF SOCIAL KEY PERFORMANCE INDICATORS OF CORPORATE SUSTAINABILITY PERFORMANCE.
MP Dočekalová, A Kocmanová, I Šimberová, J Koleňák
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 66 (1), 2018
202018
Dynamics of business models in industry-wide collaborative networks for circularity
A Krmela, I Šimberová, V Babiča
Journal of Open Innovation: Technology, Market, and Complexity 8 (1), 3, 2022
172022
Digital support to external sustainability communication in self-adhesive labelling industry
M Tesařová, A Krmela, I Šimberová
Entrepreneurship and Sustainability Issues 7 (3), 2109, 2020
152020
Company strategic marketing management–synergic approach and value creating
I Šimberová
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis 58 (6 …, 2010
142010
Sustainable value in measuring of corporate sustainability: Approaches and their evaluation.
I Šimberová, Z Chvátalová, A Kocmanová, J Hornungová, MP Dočekalová
Journal of Security & Sustainability Issues 4 (3), 2015
132015
Key performance indicators as a basic element for a marketing efficiency measurement
L Sychrová, I Šimberová
7th International Scientific Conference “Business and Management, 488-493, 2012
132012
The relationship between corporate environmental, social and governance performance, and economic performance: Empirical study on Czech manufacturing industry
A KOCMANOVÁ, I ŠIMBEROVÁ
Int. J. Econ. Stat 2, 170-178, 2014
102014
Multidimensional modelling of social performance indicators in processing industry companies in the Czech Republic
A Kocmanova, I Šimberova
International Journal of Mathematical Models and Methods in Applied Sciences …, 2013
102013
Výzkum implementace tržní orientace u hi-tech firem
V Chalupský, I Šimberová, E Tomášková, L Kaňovská
Brno: FP VUT, 2009
102009
Vztahy se stakeholdry v soudobých marketingových koncepcích
I Šimberová
Trends Economics and Management 2 (2), 71-80, 2008
102008
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