| Autonomous Shopping Systems: Identifying and Overcoming Barriers to Consumer Adoption E de Bellis, G Johar Journal of Retailing 96 (1), 74-87, 2020 | 164 | 2020 |
| A lack of appetite for information and computation. Simple heuristics in food choice M Schulte-Mecklenbeck, M Sohn, E de Bellis, N Martin, R Hertwig Appetite 71, 242-251, 2013 | 140 | 2013 |
| The influence of trait and state narcissism on the uniqueness of mass-customized products E de Bellis, DE Sprott, A Herrmann, HW Bierhoff, E Rohmann Journal of Retailing 92 (2), 162-172, 2016 | 75 | 2016 |
| Personalizing the Customization Experience: A Matching Theory of Mass Customization Interfaces and Cultural Information Processing E de Bellis, C Hildebrand, K Ito, A Herrmann, B Schmitt Journal of Marketing Research 56 (6), 1050-1065, 2019 | 60 | 2019 |
| Crypto-Marketing: How Non-Fungible Tokens (NFTs) Challenge Traditional Marketing R Hofstetter, E de Bellis, L Brandes, M Clegg, C Lamberton, D Reibstein, ... Marketing Letters, 2022 | 54 | 2022 |
| Cross-national differences in uncertainty avoidance predict the effectiveness of mass customization across East Asia: a large-scale field investigation E de Bellis, C Hildebrand, K Ito, A Herrmann Marketing Letters 26 (3), 309-320, 2015 | 45 | 2015 |
| Blind haste: As light decreases, speeding increases E de Bellis, M Schulte-Mecklenbeck, W Brucks, A Herrmann, R Hertwig PLOS ONE 13 (1), 1-14, 2018 | 22 | 2018 |
| How and when weather boosts consumer product valuation T Schlager, E de Bellis, JA Hoegg Journal of the Academy of Marketing Science 48, 695-711, 2020 | 13 | 2020 |
| The Machine Age of Customer Insight M Einhorn, M Löffler, A Herrmann, E de Bellis, P Burghartz Emerald, 2021 | 5 | 2021 |
| Meaning of Manual Labor Impedes Consumer Adoption of Autonomous Products E de Bellis, GV Johar, N Poletti Journal of Marketing, 2023 | 4 | 2023 |
| Smart Products Report 2020 J Zimmermann, M Clegg, E de Bellis, R Hofstetter https://www.alexandria.unisg.ch/258586/, 2020 | 4 | 2020 |
| Die 3-K-Erfolgsfaktoren von Mass Customization E de Bellis Marketing Review St. Gallen 32 (2), 62-69, 2015 | 3 | 2015 |
| Can’t see the forest for the trees: Increased local processing in mass customization systems E de Bellis, J Griffin, C Hildebrand, R Hofstetter, A Herrmann ACR North American Advances, 2013 | 3 | 2013 |
| Consumer Perceptions of Autonomous Shopping Systems N Schweitzer, JF Gollnhofer, E de Bellis | 2 | 2019 |
| Smart Product Breakthroughs Depend on Customer Control J Zimmermann, J Görgen, E de Bellis, R Hofstetter, S Puntoni MIT Sloan Management Review, 2023 | 1 | 2023 |
| Nicknaming Autonomous Products JL Zimmermann, E de Bellis, R Hofstetter, S Puntoni | 1 | 2022 |
| Zero-Sum Beliefs in Autonomy Hinder Consumer Adoption of New Technologies J Görgen, G Nyilasy, E de Bellis | 1 | 2022 |
| Cleaning with Dustin Bieber: Nicknaming Autonomous Products and the Effect of Coopetition JL Zimmermann, E de Bellis, R Hofstetter, S Puntoni TMS Proceedings 2021, 2021 | 1 | 2021 |
| Robots Save Us Time—But Do They Make Us Happier? AV Whillans, E de Bellis, F Nindl, T Schlager Harvard Business Review, 2020 | 1 | 2020 |
| Innovating Mass Customization with Strict Uniqueness P Burghartz, E de Bellis, F Krause, N Franke, IM Klanner, G Häubl European Marketing Academy, 2020 | 1 | 2020 |
Reto HofstetterProfessor of Marketing, University of LucerneVerified email at unilu.ch
