| Safety and efficacy of the ChAdOx1 nCoV-19 vaccine (AZD1222) against SARS-CoV-2: an interim analysis of four randomised controlled trials in Brazil, South Africa, and the UK M Voysey, SAC Clemens, SA Madhi, LY Weckx, PM Folegatti, PK Aley, ... The Lancet 397 (10269), 99-111, 2021 | 3463 | 2021 |
| Safety and immunogenicity of the ChAdOx1 nCoV-19 vaccine against SARS-CoV-2: a preliminary report of a phase 1/2, single-blind, randomised controlled trial PM Folegatti, KJ Ewer, PK Aley, B Angus, S Becker, ... The Lancet 396 (10249), 467-478, 2020 | 2019 | 2020 |
| The impact of physically attractive models on advertising evaluations MJ Baker, GA Churchill Jr Journal of Marketing research 14 (4), 538-555, 1977 | 1673 | 1977 |
| Safety and immunogenicity of ChAdOx1 nCoV-19 vaccine administered in a prime-boost regimen in young and old adults (COV002): a single-blind, randomised, controlled, phase 2/3 trial MN Ramasamy, AM Minassian, KJ Ewer, AL Flaxman, PM Folegatti, ... The Lancet 396 (10267), 1979-1993, 2020 | 1084 | 2020 |
| Selecting celebrity endorsers: The practitioner's perspective BZ Erdogan, MJ Baker, S Tagg Journal of advertising research 41 (3), 39-48, 2001 | 967 | 2001 |
| Single-dose administration and the influence of the timing of the booster dose on immunogenicity and efficacy of ChAdOx1 nCoV-19 (AZD1222) vaccine: a pooled analysis of four … M Voysey, SAC Clemens, SA Madhi, LY Weckx, PM Folegatti, PK Aley, ... The Lancet 397 (10277), 881-891, 2021 | 842 | 2021 |
| Marketing strategy and management MJ Baker Bloomsbury Publishing, 2017 | 813 | 2017 |
| The marketing book MJ Baker, SJ Hart Butterworth-Heinemann, 2003 | 807 | 2003 |
| Country of origin effects: a literature review KI Al‐Sulaiti, MJ Baker Marketing Intelligence & Planning, 1998 | 760 | 1998 |
| Seeing is believing: The effect of film on visitor numbers to screened locations N Tooke, M Baker Tourism management 17 (2), 87-94, 1996 | 648 | 1996 |
| Promoting reflective interactions in a CSCL environment M Baker, K Lund Journal of computer assisted learning 13 (3), 175-193, 1997 | 621 | 1997 |
| Critical success factors in destination marketing MJ Baker, E Cameron Tourism and hospitality research 8 (2), 79-97, 2008 | 574 | 2008 |
| Visual identity: trappings or substance? MJ Baker, JMT Balmer European Journal of marketing, 1997 | 544 | 1997 |
| The role of grounding in collaborative learning tasks M Baker, T Hansen, R Joiner, D Traum Collaborative learning: Cognitive and computational approaches 31, 63, 1999 | 527 | 1999 |
| Marketing: an introductory text MJ Baker Westburn Publishers, 2006 | 518 | 2006 |
| Arguing to learn: Confronting cognitions in computer-supported collaborative learning environments J Andriessen, M Baker, DD Suthers Springer Science & Business Media, 2013 | 471 | 2013 |
| Computer-mediated epistemic dialogue: Explanation and argumentation as vehicles for understanding scientific notions E De Vries, K Lund, M Baker The journal of the learning sciences 11 (1), 63-103, 2002 | 379 | 2002 |
| A model for negotiation in teaching-learning dialogues M Baker Journal of Interactive Learning Research 5 (2), 199, 1994 | 330 | 1994 |
| Argumentation and constructive interaction MJ Baker Foundations of argumentative text processing 5, 179-202, 1999 | 325 | 1999 |
| Computer-mediated argumentative interactions for the co-elaboration of scientific notions M Baker Arguing to learn, 47-78, 2003 | 307 | 2003 |
