Edward Ramirez
Edward Ramirez
Associate Professor, University of Texas at El Paso
Verified email at - Homepage
Cited by
Cited by
Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies
CM Voorhees, MK Brady, R Calantone, E Ramirez
Journal of the academy of marketing science 44 (1), 119-134, 2016
Green marketing strategies: an examination of stakeholders and the opportunities they present
JJ Cronin, JS Smith, MR Gleim, E Ramirez, JD Martinez
Journal of the Academy of Marketing Science 39 (1), 158-174, 2011
Effects of big data analytics and traditional marketing analytics on new product success: A knowledge fusion perspective
Z Xu, GL Frankwick, E Ramirez
Journal of business research 69 (5), 1562-1566, 2016
Some antecedents of price sensitivity
E Ramirez, RE Goldsmith
Journal of Marketing Theory and Practice 17 (3), 199-214, 2009
An integrated perspective of service recovery: A sociotechnical systems approach
JS Smith, GL Fox, E Ramirez
Journal of Service Research 13 (4), 439-452, 2010
Community-based initiatives and poverty alleviation in subsistence marketplaces
R Gau, E Ramirez, ME Barua, R Gonzalez
Journal of Macromarketing 34 (2), 160-170, 2014
Concrete and abstract goals associated with the consumption of environmentally sustainable products
E Ramirez, FR Jiménez, R Gau
European Journal of Marketing, 2015
Barriers and bridges to the adoption of environmentally-sustainable offerings
E Ramirez, RJ Gonzalez, GJ Moreira
Industrial Marketing Management 43 (1), 16-24, 2014
Consumer-defined sustainably-oriented firms and factors influencing adoption
E Ramirez
Journal of Business Research 66 (11), 2202-2209, 2013
The consumer adoption of sustainability-oriented offerings: Toward a middle-range theory
E Ramirez
Journal of Marketing Theory and Practice 21 (4), 415-428, 2013
The contingent nature of service recovery system structures
JS Smith, PF Nagy, KR Karwan, E Ramirez
International Journal of Operations & Production Management 32 (7), 877-903, 2012
Marketing's SEM based nomological network: Constructs and research streams in 1987–1997 and in 1998–2008
E Ramirez, ME David, MJ Brusco
Journal of Business Research 66 (9), 1255-1260, 2013
The effects of proenvironmental demarketing on consumer attitudes and actual consumption
E Ramirez, S Tajdini, ME David
Journal of Marketing Theory and Practice 25 (3), 291-304, 2017
Religious affiliation: buffering negative reactions to service failures
KO Cowart, E Ramirez, MK Brady
Journal of Services Marketing, 2014
User-generated content as word-of-mouth
E Ramirez, R Gau, J Hadjimarcou, Z Xu
Journal of Marketing Theory and Practice 26 (1-2), 90-98, 2018
The antecedents and consequences of e-purchasing tools usage in supply management
L Giunipero, E Ramirez, E Swilley
Journal of Marketing Theory and Practice 20 (3), 279-292, 2012
Three essays on green marketing strategy
E Ramirez
The Florida State University, 2010
The effects of neoliberalism and trade liberalization on china’s environment over time: a macromarketing perspective
Z Xu, E Ramirez, J Xu, Y Liu
Journal of Macromarketing 35 (2), 187-201, 2015
Disciplined vision casting: A method for exploring possible futures in the era of the UN Sustainable Development Goals
E Ramirez, S Tajdini
Australasian Marketing Journal 30 (2), 151-159, 2022
Firm authenticity: the construct, research propositions, and managerial implications
S Tajdini, E Ramirez
AMS Review 9 (3), 324-338, 2019
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