Sharon E Beatty
Sharon E Beatty
Professor Emerita, Marketing, University of Alabama
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Cited by
Cited by
Switching barriers and repurchase intentions in services
MA Jones, DL Mothersbaugh, SE Beatty
Journal of retailing 76 (2), 259-274, 2000
Impulse buying: Modeling its precursors
SE Beatty, ME Ferrell
Journal of retailing 74 (2), 169-191, 1998
External search effort: An investigation across several product categories
SE Beatty, SM Smith
Journal of consumer research 14 (1), 83-95, 1987
Customer engagement: Exploring customer relationships beyond purchase
SD Vivek, SE Beatty, RM Morgan
Journal of marketing theory and practice 20 (2), 122-146, 2012
Customer benefits and company consequences of customer-salesperson relationships in retailing
KE Reynolds, SE Beatty
Journal of retailing 75 (1), 11-32, 1999
Why customers stay: measuring the underlying dimensions of services switching costs and managing their differential strategic outcomes
MA Jones, DL Mothersbaugh, SE Beatty
Journal of business research 55 (6), 441-450, 2002
Customer-sales associate retail relationships
SE Beatty, M Mayer, JE Coleman, KE Reynolds, J Lee
Journal of retailing 72 (3), 223-247, 1996
Alternative measurement approaches to consumer values: the list of values (LOV) and values and life style (VALS)
LR Kahle, SE Beatty, P Homer
Journal of consumer research 13 (3), 405-409, 1986
Customer-based corporate reputation of a service firm: scale development and validation
G Walsh, SE Beatty
Journal of the academy of marketing science 35 (1), 127-143, 2007
Celebrity spokesperson and brand congruence: An assessment of recall and affect
S Misra, SE Beatty
Journal of business research 21 (2), 159-173, 1990
The involvement—commitment model: Theory and implications
SE Beatty, P Homer, LR Kahle
Journal of Business research 16 (2), 149-167, 1988
Adolescent influence in family decision making: A replication with extension
SE Beatty, S Talpade
Journal of consumer research 21 (2), 332-341, 1994
Alternative measurement approaches to consumer values: The list of values and the Rokeach value survey
SE Beatty, LR Kahle, P Homer, S Misra
Psychology & Marketing 2 (3), 181-200, 1985
Examining the antecedents and consequences of corporate reputation: A customer perspective
G Walsh, VW Mitchell, PR Jackson, SE Beatty
British journal of management 20 (2), 187-203, 2009
The impact of service failure severity on service recovery evaluations andpost‐recovery relationships
S Weun, SE Beatty, MA Jones
Journal of services marketing, 2004
Service failure in online retailing: A recovery opportunity
BB Holloway, SE Beatty
Journal of service research 6 (1), 92-105, 2003
The positive and negative effects of switching costs on relational outcomes
MA Jones, KE Reynolds, DL Mothersbaugh, SE Beatty
Journal of Service Research 9 (4), 335-355, 2007
Service worker role in encouraging customer organizational citizenship behaviors
LL Bove, SJ Pervan, SE Beatty, E Shiu
Journal of business research 62 (7), 698-705, 2009
The product-specific nature of impulse buying tendency
MA Jones, KE Reynolds, S Weun, SE Beatty
Journal of business research 56 (7), 505-511, 2003
Alternative hierarchies of the attitude-behavior relationship: The impact of brand commitment and habit
SE Beatty, LR Kahle
Journal of the Academy of Marketing Science 16 (2), 1-10, 1988
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