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Sebastian Uhrich
Sebastian Uhrich
Professor of Sport Business Administration, German Sport University Cologne
Bestätigte E-Mail-Adresse bei dshs-koeln.de
Titel
Zitiert von
Zitiert von
Jahr
Sport stadium atmosphere: Formative and reflective indicators for operationalizing the construct
S Uhrich, M Benkenstein
Journal of Sport Management 24 (2), 211-237, 2010
2632010
Physical and social atmospheric effects in hedonic service consumption: customers' roles at sporting events
S Uhrich, M Benkenstein
The Service Industries Journal 32 (11), 1741-1757, 2012
2162012
Exploring customer-to-customer value co-creation platforms and practices in team sports
S Uhrich
European Sport Management Quarterly 14 (1), 25–49, 2014
1662014
Strategisches Marketing
M Benkenstein, S Uhrich
158*2010
How commitment to fellow customers affects the customer-firm relationship and customer citizenship behavior
S Curth, S Uhrich, M Benkenstein
Journal of Services Marketing 28 (2), 147-158, 2014
1572014
Leveraging sponsorship with corporate social responsibility
S Uhrich, J Koenigstorfer, A Groeppel-Klein
Journal of Business Research 67 (9), 2023-2029, 2014
1482014
Effects of atmosphere at major sports events: A perspective from environmental psychology
S Uhrich, J Koenigstorfer
International Journal of Sports Marketing and Sponsorship 10 (4), 56-75, 2009
1342009
Enemies with benefits: The dual role of rivalry in shaping sports fans’ identity
J Berendt, S Uhrich
European Sport Management Quarterly 16 (5), 613-634, 2016
1022016
Marketing, get ready to rumble—How rivalry promotes distinctiveness for brands and consumers
J Berendt, S Uhrich, SA Thompson
Journal of Business Research 88, 161-172, 2018
762018
Communicating CSR-linked sponsorship: Examining the influence of three different types of message sources
T Flöter, M Benkenstein, S Uhrich
Sport Management Review 19 (2), 146-156, 2016
692016
Components and outcomes of fan engagement in team sports: The perspective of managers and fans
M Huettermann, S Uhrich, J Koenigstorfer
Journal of Global Sport Management 7 (4), 447-478, 2022
572022
Explaining non-linear customer density effects on shoppers’ emotions and behavioral intentions in a retail context: The mediating role of perceived control
S Uhrich
Journal of Retailing and Consumer Services 18 (5), 405-413, 2011
532011
Uniting a sport teams’ global fan community: Prototypical behavior of satellite fans enhances local fans’ attitudes and perceptions of groupness
A Behrens, S Uhrich
European Sport Management Quarterly 20 (5), 598-617, 2020
422020
Retail customers' self-awareness: The deindividuation effects of others
S Uhrich, A Tombs
Journal of Business Research 67 (7), 1439-1446, 2014
412014
Stadionatmosphäre als verhaltenswissenschaftliches Konstrukt im Sportmarketing
S Uhrich, M Benkenstein
Gabler, 2008
322008
Not too many but also not too few: Exploring the explanatory mechanisms for the negative effects of low customer density in retail settings
S Uhrich, M Luck
Qualitative Market Research: An International Journal 15 (3), 290-308, 2012
272012
Rivalry and fan aggression: Why acknowledging conflict reduces tension between rival fans and downplaying makes things worse
J Berendt, S Uhrich
European Sport Management Quarterly 18 (4), 517-540, 2018
262018
Management von Kundenbeziehungen: Perspektiven-Analysen-Strategien-Instrumente
H Diller, H Meffert, FR Esch, K Hartmann, M Kirchgeorg, S Michalski, ...
Springer-Verlag, 2010
242010
Antecedents and consequences of perceived fan participation in the decision making of professional European football clubs
S Uhrich
European Sport Management Quarterly 21 (4), 504-523, 2021
222021
Consumer attitudes toward sponsors’ counterambush marketing ads
J Koenigstorfer, S Uhrich
Psychology & Marketing 34 (6), 631-647, 2017
212017
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