Follow
Mary Catherine Colley
Mary Catherine Colley
Verified email at troy.edu
Title
Cited by
Cited by
Year
From Social Entrepreneurship to Sustainable Entrepreneurship: Improving the value chain and marketing of Haitian chocolate.
MC Colley, C Fretwell, B Bourdeau
Journal of Strategic Innovation & Sustainability 12 (2), 2017
62017
Need for Affiliation of College Football Fans: A Partial Least Squares (PLS) Path Modeling Approach
CE Fretwell, CC Lewis, M Hannay, MC Colley
Journal of Marketing Development and Competitiveness 11 (3), 2017
32017
An Education Grounded in Ethics
MC Colley, WA Morehead, RL Perkins
Business Education Innovation Journal 7 (2), 135-138, 2015
22015
International success the second time around: A case study
MC Colley, B Gatlin
Journal of Global Academy of Marketing Science 20 (2), 173-178, 2010
22010
BWP Bats: A marketing case study of maple bats in Major League Baseball
MC Colley, M Schrimsher
Journal of Marketing Development and Competitiveness 13 (2), 2019
2019
From Jail Time to Swagger, Romance and Machoism: Changing the Im-age of the Minivan
MC Colley
International Research Journal for Applied Finance 2, 171-185, 2014
2014
One Teaspoon at a Time: Saving a Company by Engaging the Community
MC Colley
J. Mgmt. & Sustainability 4, 70, 2014
2014
General Motors' Bankruptcy: The Impact on Griffin Motors
DD Butler, MC Colley, TS Fuller
Journal of Business Cases and Applications 4, 1, 2011
2011
Social Learning Projects: Educating Students, Improving Communities and Promoting the University
MC Colley, B Gatlin
Journal of Global Business Development 2 (1), 2009
2009
Be the Purple Accounting Cow: Differentiating while Retaining and Attracting Clients and Profitability
MC Colley, J Roberts
Journal of Global Business Development, 2 (1), 2009
2009
Export Development Needs: The Importance of Networking To Small and Medium-Sized Manufacturing Exporters In Alabama
MC Colley
2006
The system can't perform the operation now. Try again later.
Articles 1–11