| Employee attitude towards customers and customer care challenges in banks BP George, PG Hegde International journal of bank marketing 22 (6), 390-406, 2004 | 57 | 2004 |
| SERICSAT: The development of a preliminary instrument to measure service recovery satisfaction in tourism BP George, P Salgaonkar, PG Hegde International journal of hospitality & tourism administration 8 (1), 21-42, 2007 | 14 | 2007 |
| Assessment of technology strategies for sustainable tourism planning S Gore, N Borde, P Hegde Desai foresight 23 (2), 172-187, 2021 | 13 | 2021 |
| A review of literature on short term overreaction generated by news sentiment in stock market S Chari, P Hegde-Desai, N Borde SS Dempo College of Commerce and Economics, Cujira, Goa, 2017 | 11 | 2017 |
| Empirically mapping the evolutionary phases of tourism area life cycle (TALC): The case of Goa, India S Gore, N Borde, P Hegde Desai, B George Tourism: An International Interdisciplinary Journal 69 (3), 346-366, 2021 | 10 | 2021 |
| Hotel’s grid group structure and risk management practices VG Waikar, PG Hegde Desai, N Borde Tourism Review 71 (3), 192-204, 2016 | 9 | 2016 |
| Severity and controllability of service failures as perceived by passengers in airline industry PH Desai, MF DE SOUZA Turkish Economic Review 2 (3), 186-195, 2015 | 8 | 2015 |
| A structured literature review of the tourism area life cycle concept S Gore, N Borde, PH Desai, B George Journal of Tourism, Sustainability and well-being 10 (1), 1-20, 2022 | 7 | 2022 |
| Customer Complaints and Their Types in Airline Industry: A Descriptive Exploration of Service Failures in Airline Services PH Desai, F Sousa International Journal of Managerial Studies and Research (IJMSR) 3 (10), 73-86, 2015 | 7 | 2015 |
| Capital structure analysis of MSMEs with reference to start-up and later stages PH Desai, N Borde, M Nagar International Journal of Entrepreneurship and Small Business 43 (4), 502-516, 2021 | 6 | 2021 |
| Risk and risk management disclosures: evidence from hotels in Goa VG Waikar, PH Desai, NA Borde International Journal of Qualitative Research in Services 2 (2), 99-114, 2015 | 6 | 2015 |
| Risk Disclosures and hotel types: An exploratory Study VG Waikar, PH Desai, N Borde Revista Turismo Estudos e Práticas-RTEP/UERN 4, 53-71, 2015 | 4 | 2015 |
| Models of justice in service recovery efforts in airline industry MF DeSouza, P Hegde-Desai Scientific and Academic Publishing, 2013 | 4 | 2013 |
| Lending to micro small and medium enterprises: An analysis of bank approaches and risk perceptions HS Talaulikar, P Hegde-Desai | 3 | 2015 |
| Mapping tourism strategy patterns on tourism area life cycle S Gore, N Borde, P Hegde Desai Journal of Hospitality and Tourism Insights 7 (1), 329-351, 2024 | 2 | 2024 |
| Analyzing the gender gap in patents: A lesson from startups S Sitaraman, N Borde, PH Desai Prabandhan: Indian Journal of Management 15 (9), 8-24, 2022 | 2 | 2022 |
| Do risk attitude and trust moderate bank managers' risk perceptions in lending to micro, small, medium enterprises? H Talaulikar, P Hegde Desai, N Borde Managerial Finance 48 (3), 451-469, 2022 | 2 | 2022 |
| Perceived Justice in Service Recovery Efforts in Airline Industry P Hegde-Desai, F D'Souza | 2 | 2013 |
| Determinants of Expeditious Complaint Redressal in Banks P Hegde-Desai Goa University, 2004 | 2 | 2004 |
| Change management in Indian banks: Personnel management during the economic transition in India PG Hegde, BP George, A Nedelea The Annals of the Stefan cel Marie 1 (1), 25-32, 2007 | 1 | 2007 |
