‪Maximilian Beichert‬ - ‪Google Scholar‬

Get my own profile

Cited by

	All	Since 2019
Citations	4	4
h-index	1	1
i10-index	0	0

0

4

2

202320241 3

Public access

1 article

0 articles

available

not available

Based on funding mandates

Co-authors

Jacob GoldenbergInterdisciplinary Center Hertzelia, Visiting Professor Columbia UniversityVerified email at idc.ac.il
Andreas BayerlAssistant Professor Marketing, Erasmus School of Economics, Erasmus UniversityVerified email at ese.eur.nl
Andreas LanzUniversity of BaselVerified email at unibas.ch

Maximilian Beichert

Maximilian Beichert

University of Mannheim

Verified email at uni-mannheim.de - Homepage

Influencer Marketing / Creator Economy


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
Revenue generation through influencer marketing M Beichert, A Bayerl, J Goldenberg, A Lanz Journal of Marketing, 00222429231217471, 2023	4	2023
Essays on efficient and sustainable influencer marketing M Beichert		2023
Who to target? Low-versus high-status seeding in user-generated content networks M Beichert, A Bayerl, J Goldenberg, AU Lanz		2022

The system can't perform the operation now. Try again later.

Articles 1–3