John Hulland
John Hulland
Professor of Marketing, University of Georgia
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Cited by
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Use of partial least squares (PLS) in strategic management research: A review of four recent studies
J Hulland
Strategic management journal 20 (2), 195-204, 1999
The resource-based view and information systems research: Review, extension, and suggestions for future research
M Wade, J Hulland
MIS quarterly, 107-142, 2004
Managing an organizational learning system by aligning stocks and flows
N Bontis, MM Crossan, J Hulland
Journal of management studies 39 (4), 437-469, 2002
Richness versus parsimony in modeling technology adoption decisions—understanding merchant adoption of a smart card-based payment system
CR Plouffe, JS Hulland, M Vandenbosch
Information systems research 12 (2), 208-222, 2001
Redeployment of brands, sales forces, and general marketing management expertise following horizontal acquisitions: A resource-based view
L Capron, J Hulland
Journal of marketing 63 (2), 41-54, 1999
Domo arigato Mr. Roboto: Emergence of automated social presence in organizational frontlines and customers’ service experiences
J Van Doorn, M Mende, SM Noble, J Hulland, AL Ostrom, D Grewal, ...
Journal of service research 20 (1), 43-58, 2017
Marketing survey research best practices: evidence and recommendations from a review of JAMS articles
J Hulland, H Baumgartner, KM Smith
Journal of the Academy of Marketing Science 46, 92-108, 2018
A self-efficacy theory explanation for the management of remote workers in virtual organizations
DS Staples, JS Hulland, CA Higgins
Organization Science 10 (6), 758-776, 1999
Review articles: purpose, process, and structure
RW Palmatier, MB Houston, J Hulland
Journal of the Academy of Marketing Science 46, 1-5, 2018
Structural and competitive determinants of a global integration strategy
J Birkinshaw, A Morrison, J Hulland
Strategic Management Journal 16 (8), 637-655, 1995
Use of causal models in marketing research: A review
J Hulland, YH Chow, S Lam
International journal of research in marketing 13 (2), 181-197, 1996
Resource attributes and firm performance in international joint ventures
RA Ainuddin, PW Beamish, JS Hulland, MJ Rouse
Journal of world business 42 (1), 47-60, 2007
A short form of the Maximization Scale: Factor structure, reliability and validity studies
GY Nenkov, M Morrin, A Ward, B Schwartz, J Hulland
Judgment and Decision making 3 (5), 371-388, 2008
The future of technology and marketing: A multidisciplinary perspective
D Grewal, J Hulland, PK Kopalle, E Karahanna
Journal of the Academy of Marketing Science 48, 1-8, 2020
A self-efficacy theory explanation for the management of remote workers in virtual organizations
DS Staples, JS Hulland, CA Higgins
Journal of computer-mediated communication 3 (4), JCMC342, 1998
Intermediating technologies and multi‐group adoption: a comparison of consumer and merchant adoption intentions toward a new electronic payment system
CR Plouffe, M Vandenbosch, J Hulland
Journal of Product Innovation Management: An International Publication of …, 2001
Considering the future: The conceptualization and measurement of elaboration on potential outcomes
GY Nenkov, JJ Inman, J Hulland
Journal of Consumer Research 35 (1), 126-141, 2008
Value creation following merger and acquisition announcements: The role of strategic emphasis alignment
V Swaminathan, F Murshed, J Hulland
Journal of marketing research 45 (1), 33-47, 2008
The impact of capabilities and prior investments on online channel commitment and performance
J Hulland, MR Wade, KD Antia
Journal of management information systems 23 (4), 109-142, 2007
Innovation and efficiency: It is possible to have it all
M Sarkees, J Hulland
Business horizons 52 (1), 45-55, 2009
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