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Bradley J. Baker
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eSport management: Embracing eSport education and research opportunities
DC Funk, AD Pizzo, BJ Baker
Sport Management Review 21 (1), 7-13, 2018
4862018
eSport vs sport: A comparison of spectator motives
A Pizzo, B Baker, M Lee, S Na, D Kim, D Funk
Sport Marketing Quarterly 27 (2), 45-60, 2018
3602018
Fan engagement in 15 seconds: Athletes’ relationship marketing during a pandemic via TikTok
Y Su, BJ Baker, JP Doyle, M Yan
International Journal of Sport Communication 13 (3), 436-446, 2020
2132020
Crowdsourcing hypothesis tests: Making transparent how design choices shape research results.
JF Landy, ML Jia, IL Ding, D Viganola, W Tierney, A Dreber, ...
Psychological bulletin 146 (5), 451, 2020
1612020
Rise of an athlete brand: Factors influencing the social media following of athletes
Y Su, B Baker, JP Doyle, T Kunkel
Faculty/Researcher Works, 2020
1032020
A community-sourced glossary of open scholarship terms
S Parsons, F Azevedo, MM Elsherif, S Guay, ON Shahim, GH Govaart, ...
Nature human behaviour 6 (3), 312-318, 2022
802022
The uniqueness of sport: Testing against marketing's empirical laws
BJ Baker, H McDonald, DC Funk
Sport Management Review 19 (4), 378-390, 2016
772016
There is no nil in NIL: Examining the social media value of student-athletes’ names, images, and likeness
T Kunkel, BJ Baker, TA Baker III, JP Doyle
Sport Management Review 24 (5), 839-861, 2021
712021
To be or not to be: Negotiating leisure constraints with technology and data analytics amid the COVID-19 pandemic
J Du, C Floyd, ACH Kim, BJ Baker, M Sato, JD James, DC Funk
Leisure Studies 40 (4), 561-574, 2021
492021
Run again another day: The role of consumer characteristics and satisfaction in repeat consumption of a sport-related experience product
BJ Baker, JS Jordan, DC Funk
Journal of Sport Management 32 (1), 38-52, 2018
492018
Esports scholarship review: Synthesis, contributions, and future research
AD Pizzo, Y Su, T Scholz, BJ Baker, J Hamari, L Ndanga
Journal of Sport Management 36 (3), 228-239, 2022
472022
A creative destruction approach to replication: Implicit work and sex morality across cultures
W Tierney, J Hardy III, CR Ebersole, D Viganola, EG Clemente, M Gordon, ...
Journal of Experimental Social Psychology 93, 104060, 2021
452021
Sport experience design: Wearable fitness technology in the health and fitness industry
AD Pizzo, BJ Baker, GJ Jones, DC Funk
Journal of Sport Management 35 (2), 130-143, 2020
452020
Non-fungible tokens: a research primer and implications for sport management
B Baker, A Pizzo, Y Su
Faculty/Researcher Works, 2022
412022
Examining the generalizability of research findings from archival data
A Delios, EG Clemente, T Wu, H Tan, Y Wang, M Gordon, D Viganola, ...
Proceedings of the National Academy of Sciences 119 (30), e2120377119, 2022
352022
Fan response to the identity threat of potential team relocation
CE Wegner, EB Delia, BJ Baker
Sport Management Review 23 (2), 215-228, 2020
342020
Rethinking segmentation within the psychological continuum model using Bayesian analysis
BJ Baker, J Du, M Sato, DC Funk
Sport Management Review 23 (4), 764-775, 2020
322020
The role of consumer engagement in behavioral loyalty through value co-creation in fitness clubs
M Behnam, M Sato, BJ Baker
Sport Management Review 24 (4), 567-593, 2021
312021
Connecting customer knowledge management and intention to use sport services through psychological involvement, commitment, and customer perceived value
M Behnam, M Sato, BJ Baker, V Delshab, M Winand
Journal of Sport Management 34 (6), 591-603, 2020
312020
Collaborative self-study: Lessons from a study of wearable fitness technology and physical activity
BJ Baker, X Zhou, AD Pizzo, J Du, DC Funk
Sport management review 20 (1), 114-127, 2017
302017
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