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Duncan Simester
Duncan Simester
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Cited by
Cited by
Year
Goodbye pareto principle, hello long tail: The effect of search costs on the concentration of product sales
E Brynjolfsson, Y Hu, D Simester
Management science 57 (8), 1373-1386, 2011
12032011
Always leave home without it: A further investigation of the credit-card effect on willingness to pay
D Prelec, D Simester
Marketing letters 12, 5-12, 2001
7392001
Customer satisfaction incentives
JR Hauser, DI Simester, B Wernerfelt
Marketing science 13 (4), 327-350, 1994
5961994
Firm-wide incentives and mutual monitoring at Continental Airlines
M Knez, D Simester
Journal of Labor Economics 19 (4), 743-772, 2001
4852001
Effects of $9 price endings on retail sales: Evidence from field experiments
ET Anderson, DI Simester
Quantitative marketing and Economics 1, 93-110, 2003
3982003
Measuring and mitigating the costs of stockouts
ET Anderson, GJ Fitzsimons, D Simester
Management science 52 (11), 1751-1763, 2006
3792006
Reviews without a purchase: Low ratings, loyal customers, and deception
ET Anderson, DI Simester
Journal of Marketing Research 51 (3), 249-269, 2014
3782014
The option value of returns: Theory and empirical evidence
ET Anderson, K Hansen, D Simester
Marketing Science 28 (3), 405-423, 2009
3422009
Polyhedral methods for adaptive choice-based conjoint analysis
O Toubia, JR Hauser, DI Simester
Journal of Marketing Research 41 (1), 116-131, 2004
3122004
Long-run effects of promotion depth on new versus established customers: three field studies
ET Anderson, DI Simester
Marketing Science 23 (1), 4-20, 2004
3032004
Fast polyhedral adaptive conjoint estimation
O Toubia, DI Simester, JR Hauser, E Dahan
Marketing Science 22 (3), 273-303, 2003
2812003
Bias and variance approximation in value function estimates
S Mannor, D Simester, P Sun, JN Tsitsiklis
Management Science 53 (2), 308-322, 2007
2402007
Signalling price image using advertised prices
D Simester
Marketing Science 14 (2), 166-188, 1995
2231995
Price stickiness and customer antagonism
ET Anderson, DI Simester
The quarterly journal of economics 125 (2), 729-765, 2010
2202010
Internal customers and internal suppliers
JR Hauser, DI Simester, B Wernerfelt
Journal of Marketing Research 33 (3), 268-280, 1996
2181996
Optimizing product line designs: Efficient methods and comparisons
A Belloni, R Freund, M Selove, D Simester
Management Science 54 (9), 1544-1552, 2008
1872008
Research Note—Does Demand Fall When Customers Perceive That Prices Are Unfair? The Case of Premium Pricing for Large Sizes
ET Anderson, DI Simester
Marketing Science 27 (3), 492-500, 2008
1822008
Belief disagreement and portfolio choice
M Meeuwis, JA Parker, A Schoar, D Simester
The Journal of Finance 77 (6), 3191-3247, 2022
1672022
Dynamic catalog mailing policies
DI Simester, P Sun, JN Tsitsiklis
Management science 52 (5), 683-696, 2006
1482006
Advertising in a competitive market: The role of product standards, customer learning, and switching costs
ET Anderson, D Simester
Journal of Marketing research 50 (4), 489-504, 2013
1472013
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